:root {
  --bg: #0a0b0d;
  --bg-2: #101216;
  --card: #14171c;
  --card-2: #191d24;
  --border: rgba(255, 255, 255, 0.09);
  --border-2: rgba(255, 255, 255, 0.18);
  --text: #f4f2ef;
  --muted: #a0a4ad;
  --dim: #6c7078;
  --ember: #e2603f;
  --ember-hi: #f5814f;
  --amber: #f0a84b;
  --clay: #b35a44;
  --r-xl: 28px;
  --r-lg: 20px;
  --r: 14px;
  --max: 1180px;
  --sans: "Inter Tight", "Inter", system-ui, -apple-system, "Segoe UI", sans-serif;
  --display: "Bebas Neue", "Oswald", "Arial Narrow", system-ui, sans-serif;
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--bg);
  color: var(--text);
  font-family: var(--sans);
  font-size: 17px;
  line-height: 1.62;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}
img { max-width: 100%; display: block; }
a { color: inherit; }
ul { margin: 0; padding: 0; list-style: none; }
:focus-visible { outline: 2px solid var(--ember-hi); outline-offset: 3px; border-radius: 6px; }

h1, h2, h3 { margin: 0 0 0.4em; }
h1, h2 {
  font-family: var(--display);
  font-weight: 400;
  letter-spacing: 0.005em;
  line-height: 0.92;
  text-transform: uppercase;
}
h1 { font-size: clamp(3.4rem, 9vw, 7rem); }
h2 { font-size: clamp(2.6rem, 6vw, 4.6rem); }
h3 { font-size: 1.22rem; font-weight: 600; letter-spacing: -0.015em; line-height: 1.25; }
p { margin: 0 0 1em; }
h1 em, h2 em {
  font-style: normal;
  background: linear-gradient(92deg, var(--ember-hi), var(--amber));
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
}

.wrap { max-width: var(--max); margin: 0 auto; padding-inline: 24px; }
.section { padding-block: clamp(72px, 10vw, 128px); }
.section-tight { padding-block: clamp(52px, 7vw, 88px); }
.lead { font-size: 1.14rem; color: var(--muted); max-width: 40rem; }
.muted { color: var(--muted); }
.center { text-align: center; }
.center .lead, .lead.center { margin-inline: auto; }
.alt { background: var(--bg-2); }

.kicker {
  display: inline-flex;
  align-items: center;
  gap: 9px;
  padding: 6px 15px;
  border-radius: 999px;
  border: 1px solid var(--border-2);
  background: rgba(255, 255, 255, 0.03);
  font-size: 0.78rem;
  font-weight: 500;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 20px;
}
.kicker::before {
  content: "";
  width: 6px; height: 6px;
  border-radius: 50%;
  background: var(--ember);
  box-shadow: 0 0 12px var(--ember);
}

/* Buttons */
.btn {
  display: inline-flex;
  align-items: center;
  gap: 9px;
  padding: 13px 22px;
  border-radius: 999px;
  border: 1px solid transparent;
  font-size: 0.95rem;
  font-weight: 600;
  letter-spacing: 0.01em;
  text-decoration: none;
  cursor: pointer;
  transition: transform 0.18s ease, background 0.18s ease, border-color 0.18s ease, box-shadow 0.18s ease;
}
.btn:hover { transform: translateY(-2px); }
.btn-ember {
  background: linear-gradient(180deg, var(--ember-hi), var(--ember));
  color: #150a06;
  box-shadow: 0 10px 30px rgba(226, 96, 63, 0.3);
}
.btn-ember:hover { box-shadow: 0 14px 38px rgba(226, 96, 63, 0.42); }
.btn-glass {
  background: rgba(255, 255, 255, 0.06);
  border-color: var(--border-2);
  color: var(--text);
  backdrop-filter: blur(10px);
  -webkit-backdrop-filter: blur(10px);
}
.btn-glass:hover { background: rgba(255, 255, 255, 0.11); }
.btn-sm { padding: 9px 17px; font-size: 0.86rem; }
.btn .arr { display: inline-flex; width: 15px; }
.btn .arr svg { width: 15px; height: 15px; }
.btn-row { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 28px; }

/* Nav */
.nav-shell {
  position: sticky;
  top: 0;
  z-index: 50;
  background: rgba(10, 11, 13, 0.72);
  backdrop-filter: blur(16px);
  -webkit-backdrop-filter: blur(16px);
  border-bottom: 1px solid var(--border);
}
.nav {
  max-width: var(--max);
  margin: 0 auto;
  padding: 13px 24px;
  display: flex;
  align-items: center;
  gap: 20px;
}
.logo {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  text-decoration: none;
  margin-right: auto;
}
.logo svg { width: 38px; height: 38px; flex: none; }
.logo span {
  font-family: var(--display);
  font-size: 1.42rem;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  line-height: 1;
  padding-top: 3px;
}
.nav-links { display: flex; align-items: center; gap: 4px; }
.nav-links a {
  display: block;
  padding: 8px 13px;
  border-radius: 999px;
  font-size: 0.92rem;
  font-weight: 500;
  color: var(--muted);
  text-decoration: none;
  transition: color 0.15s ease, background 0.15s ease;
}
.nav-links a:hover { color: var(--text); background: rgba(255, 255, 255, 0.05); }
.nav-links a[aria-current="page"] { color: var(--text); }
.nav-actions { display: flex; align-items: center; gap: 10px; }
.mobile-only { display: none; }
.menu-toggle {
  display: none;
  width: 42px; height: 42px;
  border-radius: 12px;
  border: 1px solid var(--border-2);
  background: rgba(255, 255, 255, 0.04);
  cursor: pointer;
  padding: 0;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: 5px;
}
.menu-toggle span {
  display: block;
  width: 17px; height: 1.7px;
  background: var(--text);
  border-radius: 2px;
  transition: transform 0.22s ease, opacity 0.22s ease;
}
.menu-toggle[aria-expanded="true"] span:first-child { transform: translateY(3.4px) rotate(45deg); }
.menu-toggle[aria-expanded="true"] span:last-child { transform: translateY(-3.4px) rotate(-45deg); }

/* Hero */
.hero { padding: 14px 14px 0; }
.hero-card {
  position: relative;
  border-radius: var(--r-xl);
  overflow: hidden;
  min-height: min(84vh, 760px);
  display: flex;
  flex-direction: column;
  justify-content: flex-end;
  padding: clamp(28px, 5vw, 64px);
  isolation: isolate;
}
.hero-bg {
  position: absolute;
  inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
  object-position: 50% 32%;
  z-index: -2;
}
.hero-card::after {
  content: "";
  position: absolute;
  inset: 0;
  z-index: -1;
  background:
    linear-gradient(180deg, rgba(10, 11, 13, 0.62) 0%, rgba(10, 11, 13, 0.22) 38%, rgba(10, 11, 13, 0.93) 100%),
    linear-gradient(80deg, rgba(10, 11, 13, 0.78) 0%, rgba(10, 11, 13, 0) 62%);
}
.hero .kicker {
  color: #f1ede8;
  background: rgba(10, 11, 13, 0.62);
  border-color: rgba(255, 255, 255, 0.3);
  backdrop-filter: blur(10px);
  -webkit-backdrop-filter: blur(10px);
}
.hero h1 { max-width: 15ch; margin-bottom: 0.22em; }
.hero .lead { color: #ddd9d4; font-size: clamp(1.05rem, 1.7vw, 1.28rem); }
.hero-meta {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  margin-top: 30px;
  padding-top: 26px;
  border-top: 1px solid rgba(255, 255, 255, 0.14);
}
.chip {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 8px 14px;
  border-radius: 999px;
  background: rgba(255, 255, 255, 0.08);
  border: 1px solid rgba(255, 255, 255, 0.14);
  backdrop-filter: blur(10px);
  -webkit-backdrop-filter: blur(10px);
  font-size: 0.83rem;
  color: #e6e2dd;
}
.chip svg { width: 14px; height: 14px; color: var(--amber); flex: none; }

/* Hero portrait: the trainer is the one person the hero should show */
.hero-card { flex-direction: row; align-items: flex-end; gap: 32px; }
.hero-inner { flex: 1; min-width: 0; }
.hero-portrait {
  flex: none;
  width: 236px;
  margin: 0;
  border-radius: var(--r-lg);
  overflow: hidden;
  border: 1px solid rgba(255, 255, 255, 0.16);
  background: rgba(10, 11, 13, 0.55);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  box-shadow: 0 22px 60px rgba(0, 0, 0, 0.55);
}
.hero-portrait img { width: 100%; aspect-ratio: 1; object-fit: cover; }
.hero-portrait figcaption {
  padding: 13px 15px 15px;
  display: block;
  line-height: 1.35;
}
.hero-portrait strong { display: block; font-size: 0.97rem; letter-spacing: -0.01em; }
.hero-portrait span { display: block; font-size: 0.78rem; color: var(--muted); margin-top: 3px; }

/* Anchor targets clear the sticky nav */
section[id], [id] { scroll-margin-top: 90px; }

/* Generic grids */
.grid { display: grid; gap: 18px; }
.g-3 { grid-template-columns: repeat(3, 1fr); }
.g-2 { grid-template-columns: repeat(2, 1fr); }
.g-2-wide { grid-template-columns: 1.05fr 0.95fr; align-items: center; gap: 48px; }

.card {
  background: var(--card);
  border: 1px solid var(--border);
  border-radius: var(--r-lg);
  padding: 30px;
  transition: border-color 0.2s ease, transform 0.2s ease, background 0.2s ease;
}
.card:hover { border-color: var(--border-2); transform: translateY(-3px); background: var(--card-2); }
.card p:last-child { margin-bottom: 0; }
.card .num {
  font-family: var(--display);
  font-size: 2.1rem;
  line-height: 1;
  color: var(--ember);
  display: block;
  margin-bottom: 14px;
}
.card .ico {
  width: 42px; height: 42px;
  display: grid;
  place-items: center;
  border-radius: 12px;
  background: rgba(226, 96, 63, 0.13);
  border: 1px solid rgba(226, 96, 63, 0.28);
  margin-bottom: 18px;
}
.card .ico svg { width: 20px; height: 20px; color: var(--ember-hi); }

/* Stat band */
.stats { display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; }
.stat {
  background: linear-gradient(170deg, var(--card), #0e1014);
  border: 1px solid var(--border);
  border-radius: var(--r-lg);
  padding: 34px 28px;
  text-align: center;
  position: relative;
  overflow: hidden;
}
.stat::before {
  content: "";
  position: absolute;
  top: 0; left: 50%;
  transform: translateX(-50%);
  width: 60%; height: 1px;
  background: linear-gradient(90deg, transparent, var(--ember), transparent);
}
.stat .val {
  font-family: var(--display);
  font-size: clamp(3.6rem, 7vw, 5.4rem);
  line-height: 0.9;
  background: linear-gradient(180deg, var(--ember-hi), var(--clay));
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
  display: block;
  margin-bottom: 12px;
  font-variant-numeric: tabular-nums;
}
.stat p { color: var(--muted); margin: 0; font-size: 0.97rem; }
.stat sup { color: var(--dim); font-size: 0.68em; }

/* Media panel */
.media {
  border-radius: var(--r-lg);
  overflow: hidden;
  border: 1px solid var(--border);
  position: relative;
}
.media img { width: 100%; height: 100%; object-fit: cover; }
.media-tall { aspect-ratio: 4 / 5; }
.media-wide { aspect-ratio: 16 / 11; }

/* Numbered steps */
.steps { counter-reset: step; display: grid; gap: 18px; grid-template-columns: repeat(3, 1fr); }
.step {
  background: var(--card);
  border: 1px solid var(--border);
  border-radius: var(--r-lg);
  padding: 30px;
  position: relative;
}
.step::before {
  counter-increment: step;
  content: "0" counter(step);
  font-family: var(--display);
  font-size: 2.6rem;
  line-height: 1;
  color: transparent;
  -webkit-text-stroke: 1px rgba(226, 96, 63, 0.55);
  display: block;
  margin-bottom: 16px;
}

/* Checklist */
.checks li {
  display: flex;
  gap: 13px;
  align-items: flex-start;
  padding: 15px 0;
  border-bottom: 1px solid var(--border);
  color: var(--muted);
}
.checks li:last-child { border-bottom: 0; }
.checks strong { color: var(--text); font-weight: 600; }
.checks .tick {
  flex: none;
  width: 22px; height: 22px;
  margin-top: 2px;
  border-radius: 50%;
  display: grid;
  place-items: center;
  background: rgba(226, 96, 63, 0.15);
  border: 1px solid rgba(226, 96, 63, 0.3);
}
.checks .tick svg { width: 12px; height: 12px; color: var(--ember-hi); }

/* Cross list (the cost of doing nothing) */
.crosses li { border-bottom-color: rgba(255, 255, 255, 0.06); }
.crosses .tick { background: rgba(255, 255, 255, 0.05); border-color: var(--border-2); }
.crosses .tick svg { color: var(--dim); }

/* Quote */
.quote {
  border-left: 2px solid var(--ember);
  padding-left: 26px;
  font-size: clamp(1.3rem, 2.4vw, 1.75rem);
  line-height: 1.32;
  letter-spacing: -0.02em;
  color: var(--text);
  max-width: 34ch;
}

/* FAQ */
.faq { max-width: 830px; margin-inline: auto; }
.faq details {
  border-bottom: 1px solid var(--border);
  padding: 4px 0;
}
.faq summary {
  cursor: pointer;
  list-style: none;
  padding: 22px 46px 22px 0;
  font-size: 1.07rem;
  font-weight: 600;
  letter-spacing: -0.015em;
  position: relative;
  transition: color 0.15s ease;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary:hover { color: var(--ember-hi); }
.faq summary::after {
  content: "";
  position: absolute;
  right: 6px; top: 50%;
  width: 11px; height: 11px;
  margin-top: -6px;
  border-right: 1.8px solid var(--ember);
  border-bottom: 1.8px solid var(--ember);
  transform: rotate(45deg);
  transition: transform 0.24s ease;
}
.faq details[open] summary::after { transform: rotate(-135deg); margin-top: -2px; }
.faq .answer { padding: 0 20px 24px 0; color: var(--muted); }
.faq .answer p:last-child { margin-bottom: 0; }

/* CTA band */
.cta-band {
  position: relative;
  border-radius: var(--r-xl);
  overflow: hidden;
  padding: clamp(46px, 7vw, 86px) clamp(26px, 5vw, 64px);
  text-align: center;
  isolation: isolate;
  border: 1px solid var(--border);
}
.cta-band::before {
  content: "";
  position: absolute;
  inset: 0;
  z-index: -1;
  background:
    radial-gradient(90% 130% at 50% 0%, rgba(226, 96, 63, 0.3), transparent 62%),
    linear-gradient(180deg, var(--card), var(--bg));
}
.cta-band h2 { max-width: 18ch; margin-inline: auto; }
.cta-band .btn-row { justify-content: center; }
.phone-big {
  font-family: var(--display);
  font-size: clamp(2.4rem, 5vw, 3.6rem);
  letter-spacing: 0.02em;
  text-decoration: none;
  display: inline-block;
  margin-top: 8px;
  color: var(--text);
  transition: color 0.18s ease;
}
.phone-big:hover { color: var(--ember-hi); }

/* Joe strip */
.joe-card {
  display: grid;
  grid-template-columns: 340px 1fr;
  gap: 42px;
  align-items: center;
  background: var(--card);
  border: 1px solid var(--border);
  border-radius: var(--r-xl);
  padding: 34px;
}
.joe-photo {
  border-radius: var(--r-lg);
  overflow: hidden;
  aspect-ratio: 1;
  border: 1px solid var(--border);
}
.joe-photo img { width: 100%; height: 100%; object-fit: cover; }

/* References */
.refs { counter-reset: ref; font-size: 0.9rem; color: var(--dim); max-width: 830px; }
.refs li {
  counter-increment: ref;
  padding: 11px 0 11px 34px;
  border-bottom: 1px solid var(--border);
  position: relative;
}
.refs li::before {
  content: counter(ref) ".";
  position: absolute;
  left: 0;
  color: var(--ember);
  font-weight: 600;
}
.refs li:last-child { border-bottom: 0; }
.refs a { color: var(--muted); text-underline-offset: 3px; }
.refs a:hover { color: var(--ember-hi); }

/* Footer */
.footer {
  border-top: 1px solid var(--border);
  padding-block: 56px 40px;
  background: var(--bg-2);
}
.footer-top {
  display: flex;
  flex-wrap: wrap;
  gap: 32px;
  justify-content: space-between;
  align-items: flex-start;
  padding-bottom: 34px;
  border-bottom: 1px solid var(--border);
}
.footer-brand { max-width: 30ch; }
.footer-brand img { width: 168px; opacity: 0.92; margin-bottom: 16px; }
.footer-brand p { color: var(--dim); font-size: 0.93rem; margin: 0; }
.footer-cols { display: flex; gap: 56px; flex-wrap: wrap; }
.footer h4 {
  font-size: 0.76rem;
  text-transform: uppercase;
  letter-spacing: 0.12em;
  color: var(--dim);
  margin: 0 0 14px;
  font-weight: 600;
}
.footer-cols a {
  display: block;
  padding: 5px 0;
  color: var(--muted);
  text-decoration: none;
  font-size: 0.94rem;
  transition: color 0.15s ease;
}
.footer-cols a:hover { color: var(--ember-hi); }
.footer-bottom {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  justify-content: space-between;
  padding-top: 26px;
  color: var(--dim);
  font-size: 0.85rem;
}

/* Reveal on scroll */
.reveal {
  opacity: 0;
  transform: translateY(22px);
  transition: opacity 0.7s cubic-bezier(0.22, 1, 0.36, 1), transform 0.7s cubic-bezier(0.22, 1, 0.36, 1);
}
.reveal.in { opacity: 1; transform: none; }

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .reveal { opacity: 1; transform: none; transition: none; }
  .btn:hover, .card:hover { transform: none; }
}

/* Responsive */
@media (max-width: 1040px) {
  .hero-card { flex-direction: column; align-items: stretch; gap: 26px; }
  .hero-portrait { width: 100%; display: flex; align-items: center; gap: 14px; }
  .hero-portrait img { width: 92px; aspect-ratio: 1; flex: none; }
  .hero-portrait figcaption { padding: 0 14px 0 0; }
}

@media (max-width: 960px) {
  .g-3, .steps, .stats { grid-template-columns: 1fr 1fr; }
  .g-2-wide { grid-template-columns: 1fr; gap: 32px; }
  .joe-card { grid-template-columns: 1fr; gap: 26px; }
  .joe-photo { max-width: 300px; }
}

@media (max-width: 860px) {
  .menu-toggle { display: flex; }
  .mobile-only { display: block; }
  .nav-cta { display: none; }
  .nav-links {
    position: absolute;
    top: calc(100% + 9px);
    left: 14px; right: 14px;
    flex-direction: column;
    align-items: stretch;
    gap: 2px;
    padding: 10px;
    border-radius: var(--r);
    border: 1px solid var(--border-2);
    background: rgba(16, 18, 22, 0.97);
    backdrop-filter: blur(16px);
    -webkit-backdrop-filter: blur(16px);
    box-shadow: 0 24px 60px rgba(0, 0, 0, 0.55);
    display: none;
  }
  .nav-links.open { display: flex; }
  .nav-links a { padding: 12px 14px; font-size: 1rem; border-radius: 10px; }
}

@media (max-width: 640px) {
  body { font-size: 16px; }
  .g-3, .steps, .stats, .g-2 { grid-template-columns: 1fr; }
  .hero { padding: 10px 10px 0; }
  .hero-card { min-height: 0; padding: 150px 22px 34px; flex-direction: column; align-items: stretch; gap: 26px; }
  .hero-portrait { width: 100%; display: flex; align-items: center; gap: 14px; }
  .hero-portrait img { width: 84px; aspect-ratio: 1; flex: none; }
  .hero-portrait figcaption { padding: 0 14px 0 0; }
  .hero-meta { margin-top: 24px; padding-top: 20px; }
  .card, .step { padding: 24px; }
  .joe-card { padding: 22px; }
  .footer-cols { gap: 34px; }
  .quote { padding-left: 18px; }
}